ACA MidStates Conference: Travis Allison's Presentations

Marketing a Summer Camp, Smartly

I am so grateful to the volunteers and committee members of the ACA Midstates Camp Conference.   I was treated like a king and I'm so grateful to Michael Brandwein for the invite to come and speak to everyone.  

The Director's Solutions Symposium was a great idea: create a stream of conference sessions focussed on the needs of professional camp directors.   I really enjoyed the session that Suzy Loughlin (Firestorm Solutions) led on Social Media Crisis management and I heard great things about the panel discussions that took place on Friday

Travis Allison's Conference Sessions

I want to thank everyone who came to my sessions at the conference.  As promised, here are the slides from each session.​

Getting Things Done as a Camp Director

Stop Marketing To Yourself - Your Clients are Not Camp People

10 Things Every Summer Camp Should Do On YouTube

Hmmn... I can't seem to embed this presentation.  Please check it out at: http://www.slideshare.net/zoic/10-things-every-summer-camp-should-do-on-youtube

Essential Leadership Skills - The Scott Arizala Show.

​Accessibility, Approachability and Communication Skills Essential for Summer Camp Counsellors

​The Scott Arizala Show

​The Scott Arizala Show

Those three talents, along with team work and the ability to delegate make up Scott's most important summer camp staff skills.   Watch as he takes us through his approach to developing those skills.​

One of my favourite points Scott brings up in this discussion is: Speed.  When you, as a camp director are On The Move - hurrying constantly from one activity to another, one meeting to another - are you really being Approachable and Accessible?​

Uploaded by Scott Arizala on 2013-03-17.

If you have trouble viewing the video watch it on YouTube: Essential Leadership Skills

About Scott Arizala

Scott is one of the leading experts and premier trainers on kids, staff and the experience of summer camp. He earned his B.A. from Ithaca College, with a double major in Psychology and Sociology with a concentration in Gender Studies. He has been involved with camps and youth development for over twenty years as a camper, counselor, administrator, teacher and consultant.

About Travis Allison

Travis is a former Executive Director of 5 summer camps who now works as an online marketing strategy advisor who specializes in the private school and summer camp industries.  

Travis produces the CampHacker podcasts and blog, the Scott Arizala show, and manages the Summer Camp Professionals group on Facebook.

A Big CampHacker Thank You!

We are so grateful to our Scott Arizala Show sponsors.  We hope you'll check them out and consider them for your camps this summer.

3Adventures - international summer camp staff

Camp TV - summer camp video producers

Summer Camp Staff Training - Email Roundtable and Contest

Where do you get your best summer camp staff training ideas?

summer camp staff trainingWe are excited to partner with Curt “Moose” Jackson from Summer Camp Program Director on a new project just in time for your summer camp staff training preparations.

Summer Camp Staff Training E-Mail Roundtable and Contest

(The last day to submit ideas is Wednesday, May 9)

We invite all readers of this blog to send us in your best ever staff training sessions. We're looking for ideas of training sessions that rocked the socks off of your staff.

Think of the sessions where everyone left happy and energized and excited. Those times when you knew that they understood exactly what you needed them to, and they still had a great time. Send us those!

People who participate in this roundtable (ideas must be submitted to: camp.roundtable@gmail.com) will receive a copy of the PDF booklet of all all of our collected ideas.

Please note: You need to be signed up for the CampHacker and Summer Camp Program Director newsletters to participate. Please click on the link above to sign up for our newsletter and go to Moose's website to sign up for his.

Details from Curt's amazing summer camp resource: Summer Camp Program Director

What is your best staff training idea?

We have all been a part of staff trainings and many of us have led staff trainings. What principles, techniques or ah-ha moments have you done or observed that was amazing? Or perhaps you have created a new idea for this summer’s staff training. Maybe you need a reminder on topics to spur your memory or imagination. So, here is a list of staff training areas. Of course, there are more, but this should help you out if you are struggling with this roundtable. Please keep in mind that you can submit more than one idea.

  • Supervising Staff
  • Camper Behavior and Discipline
  • Working With Varying Age Groups
  • Camp Counselor Tips, Tricks and Best Practices
  • Emergency Procedures
  • Anti-Bullying
  • Communications
  • Policies and Procedures
  • Staff Icebreakers
  • Conflict Resolution
  • Field Trip Procedures
  • Teachable Moments with Campers
  • Working with Co-Workers
  • Debriefing Techniques
  • Working with Children with Disabilities (Physical, Learning, etc.)
  • Dealing with Homesickness

The Prizes

Everyone who participates will receive the final compilation which will also include a few favorite staff training ideas from some experts that have agreed to contribute as well.

Our judges include:

1st Place will receive:

  • One year of Premium Access advertising package ($1080 value) provided by CampEasy.com
  • Online Marketing EVO (Evaluating Your Vision Online) Consultation ($500 value) provided by Travis Allison of CampHacker.org
  • 1 Icebreaker Thumball and 1 Move Your Body Thumball provided by Michelle Cummings of Training Wheels
  • 5 Hip Pocket Activity booklets provided by Curt “Moose” Jackson of Recreation Pros
  • 5 Play Pens provided by Chris Pallatto of  Ultimate Camp Resource

2nd Place will receive:

2 Honorable Mentions will receive:

 

If you have any questions or comments please email me.

Does Your Summer Camp Staff Have Excess Baggage?

Now is the time to plan your camp staff training sessions

It is that time of year again (hooray!) when we begin to plan sessions for our leadership trainings.  Finding new and creative ways to discuss the same topics each year can be a bit difficult - especially when we have so many returning staff members.

Here is a session starter we used at our May Orientation Weekend that we then revisited at the end of June during our pre-camp training period to discuss camper issues.  
Read More

Things I Wouldn’t Know If I Didn’t Go To Camp: Part 6

I am Approachable because of Summer Camp

Summer camp counsellor practice being approachable.

Summer camp counsellor practice being approachable.

A camp is a business.  The camp organization may not always visually look like a business that operates out of a tall office tower, but there are some similarities between the two.

In any business, there are junior employees, mid-level employees, and senior employees (who are sometimes business owners or camp directors).  One common problem felt by the junior employees is that they want to do good work for their bosses without looking like they need too much coaching.  Not only do they want to look good (perhaps it is more so avoiding looking “stupid”), they are also sometimes afraid of the senior employees, who have lots of experience and knowledge that make them experts in their field.

In staff evaluations at camp, the area staff (senior staff) would regularly hear feedback that encouraged them to be a little more approachable and open to the CITs.  This was sometimes strange to hear as we thought we were always open, friendly, and available for all staff to approach us. I’ll ask this question then:  Were we, as senior staff, not as approachable as we should have been, or were the junior staff just too shy and scared to approach us?

At the time I always thought the correct answer was the latter.  I do believe both senior and junior employees need to work together to create an environment that is safe and accommodating for everyone.  When the junior employee can feel more confident knowing the senior person is available and open to listen and support, they are more likely to approach that person.

Camp taught me this lesson about the employee hierarchy and the communication challenges that sometimes exist.  I am still confident that camp is the friendliest place on earth, yet I do recognize, from my own experiences as a young counsellor, that it can be scary to talk to a more experienced and popular senior counsellor. We sometimes get tricked into thinking the senior staff will ask us to do stuff for them, when really they are looking for us junior folks to show initiative and volunteer to help out or ask if anything needs to be done.

It might only take a quick interaction, initiated by the senior staff while entering the dining hall to say “Hey, anytime you have something on your mind or any question, come talk to me”.

Lead by example.  Become approachable by approaching.

Last weekend I launched my book “The Cabin Path: Leadership Lessons Learned At Camp” and I invite you to grab a copy for yourself at www.cabinpath.ca!