Marketing When You REALLY Don't Want To - CampHacker #158

It’s not about selling people on camp. It’s about telling your stories.

Do you like every single part of being a camp director? Come on, be honest.

There’s something that is every camp director’s kryptonite - something that you KNOW you need to do, and you probably do it, but just the thought of it makes you feel gross.

For many directors out there, marketing is that thing.

Social media, newsletters, podcasts, word of mouth, ads…yeesh. If it doesn’t come natural to you, it’s hard, but there’s hope.

This episode will take you through all of the emotions through our hosts for today. Travis, the marketing expert, Gabz the enthusiastic marketing camp director, and Chris…on the opposite end of that spectrum. Give this great conversation a listen.

And it’s not just the mushy stuff, there are a lot of great practical tips, so get excited!


Links from this show:

Hey - you read the show notes, and that’s pretty neat! These are for you:

Thanks to Camp: Help families, campers, staff and alumni tell your camp story

Canva: Save time and use Canva to create your digital/printed images and with the press a couple of buttons you can create your images in multiple formats.

LOOM: Answer families questions by using Loom, a quick way to record videos of your screen and camera


Tool of the Week – Make Yourself a Better Camp Director


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