Camper today, camper tomorrow, camper for life.
This is the time of year (January, for those tuning in later) where we are really starting to think about bums in bunks. Your registrations are starting to roll in and your dedicated, long-time camp families have picked their sessions and things are looking good.
Take a second and think about those returning families. They weren’t always returners. At some time down the road, that family made a decision to choose your camp. Now, fast forward 5 or 10 years and that family has given you thousands of dollars and you have a camper or now even a staff member for life.
So how do you get those future-long-time-families to make that initial leap?
Well, if you’re reading this, you’ve either thought of listening to this episode, or are currently listening to it…in both cases, you’re super smart. The gang (Travis, Gabz, Dan & Joe) is all here, joined by friend of the show, Jalisa Danhof from Camp Newaygo to help you get those first-year bums in bunks.
We say this a lot, but this is definitely a show you’re going to want to take some notes for, because these tips are going to give you the keys to ROCKING first year registrations this summer!
What are you going to do this summer to level-up your new camper registrations this summer? Please let us know in the comments below!
Tool of the Week – Make Yourself a Better Camp Director
Travis: Show Up Hard - by Shannon Weber
Dan: Meeting Notebook
Gabz: Decide Now App - Apple Store | Google Play
Joe: Philosophy: Buy The Best You Can Afford, Tested Gear & Tools TheWirecutter.com
Jalisa: Car Jump Starter - ANNKOO Quick Charger
Your Hosts:
Travis Allison, Summer Camp Consultant - CampHacker.TV, Founder at Go Camp Pro
Dan Weir, Director of Camping Services - Frost Valley YMCA
Gabrielle Raill, Camp Director - Camp Ouareau
Joe Richards, Executive Director - Pearce Williams Summer Camp & Retreat Facility
Jalisa Danhof, Assistant Director at Camp Newaygo